Salesforce Data Cloud (CDP)

Unlock the power of unified customer data and transform how you engage with your audience using Salesforce Data Cloud. Our suite of Data Cloud services enables your organization to harness a 360-degree customer view, activate insights across every channel, and create seamless, personalized experiences that drive growth. Explore our specialized services below to see how we can support your data journey.

Data Strategy and Consultation

Our experts work with you to design a data architecture that aligns with your business goals and Salesforce best practices. We help create a data governance framework, ensuring data quality, security, and regulatory compliance across your organization. With a tailored approach, we guide you in developing a cohesive data strategy that enables efficient integration, accurate analytics, and impactful decision-making.

Data architecture design
Data governance and compliance planning
Data quality improvement protocols
Comprehensive data integration strategies

Data Onboarding and Integration

Unlock the full potential of your data with seamless multi-source intake into Salesforce's Data Cloud. Data Onboarding and Integration services ensure data mapping and transformation, as well as ingestion from any source—be that a CRM, ERP, ecommerce platform, or social channel—are completed in quick time. Setup of APIs and connectors to achieve seamless real-time flows under the assumption of current customer profiles are ensured.

Data mapping and extraction from all relevant systems
ETL (Extract, Transform, Load) processes to format and ingest data
Real-time data streaming for immediate updates
Custom API and connector setup for seamless integration

Customer Segmentation and Audience Management

Reach the right audience with tailored messages using our Customer Segmentation and Audience Management services. Our team creates dynamic and static audience segments based on various data points—such as demographics, purchase history, and engagement behavior. Additionally, we employ Salesforce’s AI tools to develop predictive segments, helping you identify high-value customers, churn risks, and more, so you can craft highly personalized and effective campaigns.

Audience segmentation by demographic and behavioral data
Predictive segmentation powered by AI and machine learning
Cross-channel audience activation for email, social, and ads
Real-time updates to segments for accurate targeting

Compliance and Data Privacy

Prioritize security and compliance with our comprehensive Compliance and Data Privacy services. We ensure your Salesforce Data Cloud setup aligns with global data privacy regulations, such as GDPR and CCPA, while implementing robust data governance and security measures. From consent management to role-based access control, we help protect your data and build customer trust.

Configuration for GDPR, CCPA, and HIPAA compliance
Data privacy management and consent handling
Role-based access control and encryption for data security
Real-time updates to segments for accurate targeting

Data Unification and Identity Resolution

Build a single, unified view of each customer with our Data Unification and Identity Resolution services. By leveraging Salesforce’s advanced identity resolution tools, we help you merge duplicate records and connect data points across channels, creating a cohesive Customer 360 profile. With our services, you gain an accurate, comprehensive understanding of each customer, enabling personalized and relevant engagement.

Data deduplication and record matching
Configuration of Salesforce identity graph for unified profiles
Customer 360 profile creation, integrating data from every touchpoint
Continuous data cleansing to ensure accuracy

Personalization and Engagement Orchestration

Deliver truly personalized experiences with our Personalization and Engagement Orchestration services. Using Salesforce Journey Builder and AI-powered insights, we design dynamic customer journeys that respond to real-time events, actions, and preferences. From email to social media to web personalization, our orchestration services ensure a consistent and personalized experience for every customer across all channels

Customer journey mapping and orchestration using Journey Builder
Dynamic content personalization based on behavior and preferences
Cross-channel engagement for a seamless customer experience
Real-time triggers for responsive, personalized outreach

Why Choose Us for Salesforce Data Cloud?

Our team of certified Salesforce experts is dedicated to helping you unlock the full potential of Salesforce Data Cloud. From initial setup to ongoing optimization, we’re here to support your journey toward a more unified, data-driven customer experience. Let us help you create deeper connections with your customers and fuel your growth with insights that matter.

Transform your data into a powerful asset with Salesforce Data Cloud services. Contact us today to learn more about how we can elevate your customer experience!